Project REDWOOD

Quotes

“I once had a client who told me, “I will put your name on the side of my boat if it’s good, but if the boat is not good, your name will appear three times as big.” We were brought up with the sense that it is a very personal obligation for the family when we sign a contract to deliver a yacht that the client expects. I cannot go to a client and say “One of my guys made a mistake.” He would say “Is he Mr. Lürssen, or are you Mr. Lürssen?” But a successful delivery is also a great reward. I take the relationships of my clients very personally.” – Peter Lürssen of Lürssen Yachts (courtesy SuperYachtTimes)

“There’s the pleasure derived from beauty – beautiful things alone can save us. There’s no explicit functionality which can show the way to project design related decision making. What moves everything is passion for beauty. This is the sexiest thing about the boat taken as an object which really makes it very different to houses, paintings, or other forms of art. The chance to put your boat object you have fallen in love with on show for all to see. It’s a near perverted aspect of wanting to share your very own passion with someone else. Boats can be shown off anywhere. And moreover you sleep inside her, you cruise in beautiful places with her and having style you probably enjoy better interiors than you have at home. ” – Dan Lenard from Nuvolari – Lenard, a large, multi-award winning Italian yacht design firm.