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Estimated Media Impact Value of the 2010 Audi MedCup grows by 65,6% year on year since 2009.

Sport+Markt, one of the leading sports research and consultancy companies, have concluded their research and evaluation of the 2010 Audi MedCup Circuit with a result that ascertains the world’s leading regatta circuit returned 41,1 million euros in terms of media impact over the course of the year.