Numarine, the Turkish high performance motoryacht builder, with a yacht range from 55′ to 130′, based in Istanbul, is pleased to announce a new beginning for the shipyard as of May, 2012. The former owner as well as the founder Omer Malaz has once again become the sole owner of Numarine Performance Yachts.
Omer Malaz - owner and founder of Numarine Performance Yachts
For Numarine, Mr Malaz’s decision to come back as sole yard owner in 2012 will enforce business development with a worldwide expansion actions in the most important emerging markets, new management and new product launches. Omer Malaz – and his family – is one of the most famous entrepreneurs in Turkey (Malazlar Match Co, Turkey’s second largest mach manufacturer) and the financial backing is stronger than ever in this very positive moment of Turkey’s economy.
New strategies
Numarine for this 2012 new course is again cooperating with the same “dream-team” of yacht designers of the calibre of Tommasso Spadolini, Can Yalman and Umberto Tagliavini on new great yacht projects. Marketing policies are even stronger. Mrs Pinar Coskuner Genc manages all marketing&sales matters while Ali Tanir (previously in Vicem Yachts) is the new communication adviser.
Numarine Yard
The commercial strategies preview to be stronger in homeland market, South America – especially Brazil, Mexico, Venezuela and Middle East namely Lebanon and Far East with most attention in Hong Kong. The yard is planning to attend major boat shows such as Cannes, Ft.Lauderdale and Miami in addition to local but important shows in Rio, Beirut, Hong Kong and Jeddah. A worldwide advertising campaign will follow main launches of the yard during the 2012-2013.
