New international award for Azimut-Benetti Group

K&M Cup 2012 attended by 11 K&M yachts
18 May 2012
11th Samui Regatta, May 26-June 2, 2012
18 May 2012

New international award for Azimut-Benetti Group

The Azimut-Benetti Group has been given an honour to receive the Best Brand Presence in Asia prize during the 2012 Asia Boating Awards, demonstrating thus the Group's major position on Oriental markets.

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18 May 2012

It was a great success for the AzimutBenetti Group, the world’s largest private group in the yachting sector, winning the Best Brand Presence in Asia award during the 8th edition of the Asia Boating Awards that took place in Hong Kong, organized by Pacific Boating as well as China Boating, the most prestigious magazines of Asia‘s nautical sector. This renowned Italian luxury yacht builder thus confirmed once again its leadership on Oriental markets.

Azimut 116 luxury charter yacht GIAOLA LU

Azimut 116 luxury charter yacht GIAOLA LU

The group’s significant expansion in Asia, especially in China, through subsidiaries in Shanghai and Hong Kong, its network of well-prepared dealers throughout the area, and its amazing ability to express Italian style at its best are at the basis of this success.

70m Benetti charter yacht REVERIE

70m Benetti charter yacht REVERIE

The award confirms Asian customers’ appreciation of the models presented by the group, which has also led to a doubling of sales on the Asian market in the last yachting season.

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